We've over 30 years experience in the hair & beauty industry. This has led us to have an invaluable knowledge & understanding of your salons needs. We only represent the best category-killing products, available through the very best salons.

If you would like to know more about our brands, please click on the "lets talk" tab below

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  • Customer First: "We actually do care about our customers and partners, after all, they are at the core of everything we do and stand for. The end user will always be our champion!"

    Passion: "Passion generates excitement for what we do and how we do it. With Passion at the heart of everything we do, we nurture ideas, inspire excellence, and find creative ways to eliminate obstacles for cultivating growth."

    Integrity: "Integrity creates trust. As an organization, collectively, it’s our most valuable asset. Individually, it’s the constant choice to infuse every action with honesty, fairness, and respect for clients and colleagues alike."

  • Love / Care / Life / Feel

    Our Brands represent us, not only because of our choice of materials, but also with a message that identifies our philosophy:

    LOVE for Nature and Planet

    CARE Yourself

    LIFE in the Natural Connection

    FEEL your Inner Beauty

  • Insight Professional - **WINNERS Hair Awards 2022 WINNERS**

    We are super excited that Insight Professional have been announced as 'WINNERS' in 2 prestigious categories at The Hair Awards 2022

    Hair Awards 2022 Blog